Visit Oswestry – Celebrating Our Award‑Winning Volunteers

Oswestry Borderland Tourism (Visit Oswestry) is the only organisation dedicated to promoting Oswestry and the Borderlands to both new and returning visitors. In 2024, our commitment was recognised with the prestigious King’s Award for Voluntary Service—the highest honour for volunteer-led groups and the voluntary sector’s equivalent of an MBE. We are proud to be one of the few tourism organisations to have ever received this distinction.

Over 40 Years of Welcoming Visitors

For more than four decades, we have inspired visitors to explore Oswestry and the Borderlands. Every trip—whether a quick coffee stop or an overnight stay—supports our vibrant local visitor economy.

Showcasing a Special Place

Our mission is to present the full story of Oswestry and the Borderlands. A team of experienced volunteer directors leads the organisation, bringing together a broad range of skills to create high‑quality marketing and promote the region in fresh, engaging ways.

Dedicated People, Exceptional Service

Our part‑time tourism officers run the Tourist Information Centre, support marketing activities, welcome local businesses, and keep our popular maps readily available across the area. They are joined by additional volunteers who help greet visitors, assist in the gift shop, and support local businesses with map deliveries.

Our valued volunteer Tour Guides share their enthusiasm for the town every summer Saturday, offering informative guided walks that bring Oswestry’s history and heritage to life.

Become an Oswestry Tourism Ambassador

Our free online Tourism Ambassador course invites anyone to learn more about Oswestry and the Borderlands and share that knowledge with visitors. We are proud to be the first organisation in England to develop a version of the successful Wales Tourism Ambassador scheme.